About Fredda Herz Brown

Fredda Herz Brown is acclaimed by clients and professional colleagues alike for her groundbreaking work with enterprising families and their trusted advisors. From her numerous contributions over a quarter century, she has helped to establish standards of professional practice and develop the body of knowledge that defines the work of the field to this day. Fredda's distinguished career accomplishments have been honored by awards from the Family Office Exchange and the Family Firm Institute, where she is a Fellow and founding board member. She is the author of Reweaving the Family Tapestry, which encapsulated her model for understanding and working with families as they evolve through their life cycle. Among her numerous academic appointments over the years, she continues as a guest lecturer for the MBA students at Columbia University.

Fran Lotery has more than thirty years' experience and knowledge in family economic and emotional systems gained from working with professional firms, family enterprises, owners of closely held companies, and large nonprofit institutions. Since 2006, as one of the principal founders of Relative Solutions, she has collaborated on research and tools that contribute to advances in developing human capital and leadership in family enterprises and understanding the dynamics associated with wealth and the multigenerational family. Fran has been an expert contributor on radio and television, a speaker at professional conferences, and an adjunct faculty member at leading colleges and universities in California.

Relative Solutions is one of the leading firms helping multigenerational family enterprises manage the complex decisions related to their shared assets. Their frameworks, tools, and methodologies are considered to have established the gold standard for the professional practice of trusted advisors, and the development of families and their enterprises. The firm's Family Enterprise Leadership System (FELS) is the only leadership assessment framework of its kind, created exclusively for family enterprises. In 2011, they introduced with 21/64, two new tools to assist families to start conversations: the Family Quest Cards on "Exploring Wealth" and "Family Giving/Philanthropy."