ChangeThis

The 10 Laws of the Grassroots

Donna Brazile

September 21, 2004

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Whether you're trying to elect a president or grow a non-profit, raise money, or awareness, Donna Brazile's 10 Laws of the Grassroots can help you mobilize the masses. Culling from lessons learned as the campaign manager for Gore 2000, Donna tells us that the future of campaigning has less to do with money and media noise and more about what worked in the past: invigorating the people. Download her manifesto to apply her principles.

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