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Art of Strategy: A Game Theorist's Guide to Success in Business & Life

This lively introduction to game theory offers the myriad ways it can lead to success in business and in life. "I am hard pressed to think of another book that can match the combination of practical insights and reading enjoyment."--Steven Levitt, author of "Freakonomics."

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Book Information

Publisher: W. W. Norton & Company
Publish Date: 01/01/2010
Pages: 483
ISBN-13: 9780393337174
ISBN-10: 0393337170
Language: English

What We're Saying

August 27, 2010

A Defense of Business Books

By Sally Haldorson

It's a common reaction. When I explain to people that I work for a bookstore that specializes in business books, most people either furrow their brows or wrinkle their noses. Sometimes this reaction is caused by confusion as bookstores, to most people, are brick and mortar locations that display New York Times best selling fiction, spin racks of greeting cards, and children's pictures books. READ FULL DESCRIPTION

Full Description

Game theory means rigorous strategic thinking. It's the art of anticipating your opponent's next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies from pop culture, TV, movies, sports, politics, and history the authors show how nearly every business and personal interaction has a game-theory component to it. Are the winners of reality-TV contests instinctive game theorists? Do big-time investors see things that most people miss? What do great poker players know that you don't? Mastering game theory will make you more successful in business and life, and this lively book is the key to that mastery."

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