Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation

Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation

By Leslie Gaines-Ross

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Book Information

Publisher: Wiley
Publish Date: 12/01/2007
Pages: 208
ISBN-13: 9780470171509
ISBN-10: 0470171502
Language: English

About the Author

Dr. Leslie Gaines-Ross is Chief Reputation Strategist for Weber Shandwick, a global public relations firm. She is the architect behind landmark research in the areas of CEO reputation and corporate reputation and the www.

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