Driving Digital Strategy: A Guide to Reimagining Your Business
Digital transformation is no longer news. It is a necessity. Sunil Gupta, head of the digital transformation practice at Harvard Business School, provides a framework for large organizations to think through where and how to begin their transformation. Traditional boundaries of industries no longer define competition; businesses have to deal with partners who are both friends and enemies; competitive advantage does not come from low-cost or product differentiation strategies; how companies create and capture value is dramatically changing.
| Quantity | Price | Discount |
|---|---|---|
| List Price | $32.00 | |
| 1 - 24 | $25.60 | 20% |
| 25 - 99 | $22.40 | 30% |
| 100 - 499 | $20.80 | 35% |
| 500 + | $20.16 | 37% |
Non-returnable discount pricing
$32.00
Book Information
| Publisher: | Harvard Business Review Press |
|---|---|
| Publish Date: | 08/14/2018 |
| Pages: | 288 |
| ISBN-13: | 9781633692688 |
| ISBN-10: | 163369268X |
| Language: | Eng |
Full Description
A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.
- Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.
- Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his point while also using lesser known examples to keep things fresh.
- A wealth of deep knowledge brought to bear on one of our biggest business challenges: we all know that there are many books on digital transformation. Sunil lives and breathes this material and has a wide view of the landscape from his perch at HBS.
Audience: The primary audience for this book is senior executives of large companies who are navigating their companies through digital transition.
Announced first printing: 25,000
Laydown goal: 4,500
