Entrepreneurship: Theory, Process, Practice

Entrepreneurship: Theory, Process, Practice

By Donald F Kuratko

Learn the true process of a successful entrepreneur with ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 11e. Presenting the most current thinking in this explosive field, this renowned entrepreneurship text provides a practical, step-by-step approach that makes learning easy. It incorporates up-to-the-minute information about trending topics such as The Lean Startup methodology and design innovation.

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Book Information

Publisher: Cengage Learning
Publish Date: 01/01/2019
Pages: 512
ISBN-13: 9780357033890
ISBN-10: 0357033892
Language: English

Full Description

Learn the true process of a successful entrepreneur with ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 11e! Presenting the most current thinking in this explosive field, this renowned entrepreneurship text provides a practical, step-by-step approach that makes learning easy. It incorporates up-to-the-minute information about trending topics such as The Lean Startup methodology and design innovation. The accompanying MindTap Learning Suite challenges you to apply what you've learned as you complete a unique set of activities designed to help you sharpen your entrepreneurial skills. You'll tackle activities that challenge you to experience the world of new venture creation or corporate innovation first hand. This book will be your guide to understanding the entrepreneurial challenges of tomorrow, and MindTap will teach you the necessary skills to become a leader in the industry.

About the Author

Dr. Donald F. Kuratko (known as �Dr. K�) is a prominent scholar and national leader in the field of entrepreneurship. He has authored or co-authored over 200 articles on aspects of entrepreneurship and corporate innovation in journals such as Journal of Business Venturing, Entrepreneurship Theory and Practice, Strategic Management Journal, Journal of Operations Management, Journal of Management Studies, Small Business Economics, Journal of Business Ethics, Business Horizons, and Family Business Review.

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