Mastering Online Marketing: 12 World Class Strategies That Cut Through the Hype and Make Real Money

Mastering Online Marketing: 12 World Class Strategies That Cut Through the Hype and Make Real Money on the Internet

By Mitch Meyerson

Learn to avoid the #1 problem that plagues most online businesses--an under-performing website. The rise in online shopping has led countless entrepreneurs to jump on the e-commerce bandwagon--but despite their big dreams and hard work, most fail. This book shows them how to succeed in grabbing their piece of the e-commerce pie.

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Book Information

Publisher: Entrepreneur Press
Publish Date: 01/01/2008
Pages: 262
ISBN-13: 9781599181516
ISBN-10: 1599181517
Language: English

Full Description

Learn to avoid the #1 problem that plagues most online businesses--an under-performing website. The rise in online shopping has led countless entrepreneurs to jump on the e-commerce bandwagon--but despite their big dreams and hard work, most fail. This book shows them how to succeed in grabbing their piece of the e-commerce pie. Forgoing get-rich-quick hype for best practices and solid marketing principles, two world-class online marketers offer an unbeatable 12-step system that creates a profitable and sustainable online business. Hundreds of proven strategic and tactics, as well as dozens of time-saving web resources, help you jumpstart the process. The authors reveal the 10 most common e-commerce mistakes and offer fail-safe strategies for avoiding them. Innovative automation strategies save you time and money and help you create new streams of passive income. Featuring current technology--including Web 2.0 innovations, web conferencing, podcasts, blogging and more--this comprehensive manual puts website owners on the road to profitability.

About the Author

Mitch Meyerson is the author of eight books including Mastering Online Marketingand creatorof four groundbreaking Internet based programs including the GuerrillaMarketing Coaching Program.

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