New Power: How Power Works in Our Hyperconnected World--And How to Make It Work for You
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What We're Saying
Jeremy Heimans and Henry Timms explore one of the more positive by-products of the digital era: the disruption of consolidated power. READ FULL DESCRIPTION
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Taking a look back at our bestsellers in 2018 has once again put me in a reflective state of mind. READ FULL DESCRIPTION
Our marketing director Blyth Meier takes readers inside 2018's best books in the Big Ideas & New Perspectives category. READ FULL DESCRIPTION
Jeremy Heimans & Henry Timms detail how technology-enabled collaboration and mass participation are enabling a new power that is changing the world before our very eyes. READ FULL DESCRIPTION
For most of human history, the rules of power were clear: power was something to be seized and then jealously guarded. This "old power" was out of reach for the vast majority of people. But our ubiquitous connectivity makes possible a different kind of power. "New power" is made by many. It is open, participatory, and peer-driven. It works like a current, not a currency--and it is most forceful when it surges. The battle between old and new power is determining who governs us, how we work, and even how we think and feel.
New Power shines fresh light on the cultural phenomena of our day, from #BlackLivesMatter to the Ice Bucket Challenge to Airbnb, uncovering the new power forces that made them huge. Drawing on examples from business, activism, and pop culture, as well as the study of organizations like Lego, NASA, Reddit, and TED, Heimans and Timms explain how to build new power and channel it successfully. They also explore the dark side of these forces: the way ISIS has co-opted new power to monstrous ends, and the rise of the alt-right's "intensity machine."
In an era increasingly shaped by new power, this groundbreaking book offers us a new way to understand the world--and our role in it.