Peak: How Great Companies Get Their Mojo from Maslow
What We're Saying
The world is getting smaller and smaller and more businesses are going to other countries. Different ideas are being talked about via conference calls, cell phones, emails and yes, books. Here are what people across the time zones of the world were reading from 800-CEO-READ last month: Canada Strengths Finder 2. READ FULL DESCRIPTION
I have a new podcast posted where I interview Chip Conley, author of Peak: How Great Companies Get Their Mojo From Maslow. READ FULL DESCRIPTION
Inc. Magazine has a great feature in their Jan/Feb 09 issue in which they asked their "favorite entrepreneurs for the tips and tricks they have used to pilot their business through difficult times. " One of the twenty three respondents just happens to be one of our favorite authors. READ FULL DESCRIPTION
This week's interview is with Chip Conley, author of Peak: How Great Companies Get Their Mojo from Maslow. Chip runs San Francisco based hotelier Joie de Vivre Hospitality and he is a big fan of Abraham Maslow. Chip has adopted Maslow's Hierarchy of Needs to apply to employees, customers, and investors. READ FULL DESCRIPTION
Part memoir, part theory, and part application, the book tells of Joie de Vivre's remarkable transformation while providing real world examples from other companies and showing how readers can bring about similar changes in their work and personal lives. Conley explains how to understand the motivations of employees, customers, bosses, and investors, and use that understanding to foster better relationships and build an enduring and profitable corporate culture.