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Playing to Win: How Strategy Really Works

A. G. Lafley

Lafley, the former CEO of Procter & Gamble and one of the most successful business leaders of the last century, and Martin, Dean of the Rotman School of Management, say most firms shy away from difficult strategic choices, settling instead for false approaches that can lead to irreversible blunders.

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Book Information

Publisher: Harvard Business School Press
Publish Date: 02/04/2013
Pages: 260
ISBN-13: 9781422187395
ISBN-10: 142218739X
Language: English

What We're Saying

December 10, 2013

Over the course of this week, we will be posting the shortlist selections for our 8 business book categories: General Business, Leadership, Management, Innovation/Creativity, Small Business/Entrepreneurship, Marketing/Sales, Personal Development, Finance. Then on Monday, December 16th, we'll announce the 8 category winners! In early January, the overall winner of the 2013 800-CEO-READ Business Book Awards will be awarded, so stay tuned to The Daily Blog for all the good news. READ FULL DESCRIPTION

October 29, 2015

Roger L. Martin & Sally R. Osberg define and document the growing field of social entrepreneurship. READ FULL DESCRIPTION

December 23, 2013

Click on the links below to read more about our choices for the top books of 2013, as well as the books that made our category shortlists. We will be announcing the Best Business Book of 2013 at our (mostly) annual We Believe in Books party in NYC the second week of January. Stay tuned! READ FULL DESCRIPTION

December 17, 2013

The entries were submitted, the books were read, the shortlists determined, and we are now ready to announce the category winners of the 2013 800-CEO-READ Business Book Awards! In the Leadership category. . READ FULL DESCRIPTION

February 15, 2013

Playing to Win: How Strategy Really Works by A. G. Lafley & Roger L. READ FULL DESCRIPTION

November 14, 2014

There’s a difference between designing products with your customer in mind and designing products born from thoughtfully developed empathy with your customer. READ FULL DESCRIPTION

Full Description

Are you just playing--or playing to win? Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future--something that doesn't happen in most companies. Now two of today's best-known business thinkers get to the heart of strategy--explaining what it's for, how to think about it, why you need it, and how to get it done. And they use one of the most successful corporate turnarounds of the past century, which they achieved together, to prove their point. A.G. Lafley, former CEO of Procter & Gamble, in close partnership with strategic adviser Roger Martin, doubled P&G's sales, quadrupled its profits, and increased its market value by more than $100 billion in just ten years. Now, drawn from their years of experience at P&G and the Rotman School of Management, where Martin is dean, this book shows how leaders in organizations of all sizes can guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success--where to play and how to win. The result is a playbook for winning. Lafley and Martin have created a set of five essential strategic choices that, when addressed in an integrated way, will move you ahead of your competitors. They are: - What is our winning aspiration?
- Where will we play?
- How will we win?
- What capabilities must we have in place to win?
- What management systems are required to support our choices? The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approach--and then making the right choices to support it--makes the difference between just playing the game and actually winning.

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