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Raving Fans

Ken Blanchard, Sheldon Bowles

Written in the parable style of The One Minute Manager by its co-author, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make stunning customer service a constant feature--not just another program of the month.

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Book Information

Publisher: William Morrow & Company
Publish Date: 05/19/1993
Pages: 160
ISBN-13: 9780688123161
ISBN-10: 0688123163
Language: English

Full Description

"Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans." This, in a nutshell, is the advice given to a new Area Manager on his first day -- in an extraordinary new business book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results. "Raving Fans" is written in the parable style of "The One Minute Manager" and uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature -- not just another program of the month. America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. "Raving Fans" includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace -- and turn their customers into raving, spending fans.

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