Retail Management
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The aim of this book is to understand: Introduction and Perspectives on Retailing - World of Retailing, Retail management, meaning, characteristics, emergence of Organizations of retailing - Types of Retailers (Retail Formats) - Multichannel Retailing Customer Buying Behaviour, Historical Perspective, role of retailing, trends in retailing, FDI in Retail - Problems of Indian Retailing - Current Scenario.
| Quantity | Price | Discount |
|---|---|---|
| List Price | $59.29 |
Non-returnable discount pricing
$59.29
Book Information
| Publisher: | LAP Lambert Academic Publishing |
|---|---|
| Publish Date: | 05/26/2020 |
| Pages: | 92 |
| ISBN-13: | 9786202564540 |
| ISBN-10: | 6202564547 |
| Language: | English |
Full Description
The aim of this book is to understand: Introduction and Perspectives on Retailing - World of Retailing, Retail management, meaning, characteristics, emergence of Organizations of retailing - Types of Retailers (Retail Formats) - Multichannel Retailing Customer Buying Behaviour, Historical Perspective, role of retailing, trends in retailing, FDI in Retail - Problems of Indian Retailing - Current Scenario.
