Typo: The Last American Typesetter or How I Made and Lost 4 Million Dollars

Typo: The Last American Typesetter or How I Made and Lost 4 Million Dollars

By David Silverman

Two months before David Silverman's 32nd birthday, he visited the Charles Schwab branch in the basement of the World Trade Center to wire his father's life savings towards the purchase of the Clarinda Typesetting company in Clarinda, Iowa. "Typo" tells the true story of the Clarinda company's last rise and fall -- and with it one entrepreneur's story of what it means to take on, run, and ultimately lose an entire life's work.

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Book Information

Publisher: Soft Skull
Publish Date: 06/04/2007
Pages: 364
ISBN-13: 9781933368658
ISBN-10: 1933368659
Language: English

What We're Saying

December 27, 2007

The folks over at strategy + business have chosen what they consider the best business books of the year. There were eight categories, and each one was assigned to an expert in that field for review. Each reviewer also delivered an essay on the books chosen, and they are all good reads. READ FULL DESCRIPTION

February 26, 2009

The 100 Best Update

By Porchlight

It has been three weeks since The 100 Best Business Books of All Time launched and I just wanted to write you a note and thank you for all of your support. Twitter has been a-flitter with tweets: http://tinyurl. com/cm9pvp There are 31,000 hits in Google now with most of them written by all of you: http://tinyurl. READ FULL DESCRIPTION

February 09, 2009

There are only a few people in the media who know business books as well as Jack and I. Hardy Green, an associate editor at BusinessWeek, is one of those people. We met with Hardy in New York two weeks ago and he quickly commenced with critiquing our selections for The 100 Best. READ FULL DESCRIPTION

Full Description

Two months before David Silverman's 32nd birthday, he visited the Charles Schwab branch in the basement of the World Trade Center to wire his father's life savings towards the purchase of the Clarinda Typesetting company in Clarinda, Iowa. Typo tells the true story of the Clarinda company's last rise and fall -- and with it one entrepreneur's story of what it means to take on, run, and ultimately lose an entire life's work. This book is an American dream run aground, told with humor despite moments of tragedy. The story reveals the impact of losing part of an entire industry and answers questions about how that impacts American business. The reader sees in Clarinda's fate the potential peril faced by every company, and the lessons learned are applicable to anyone who wants to run his or her own business, succeed in a large corporation, and not be stranded by the reality of shifting markets, outsourcing, and, ultimately, capitalism itself.

About the Author

David Silverman moved up the ranks from tech geek to owner and president of Clarinda, the largest American owned typesetting and publishing company before it ceased operations due to overseas competition in 2003.

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