Unlikely CEO: The Jolyn Robichaux Story

An Unlikely CEO: The Jolyn Robichaux Story

By Ricardo Williams

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An Unlikely CEO tells the story of the first African American female CEO in the Dairy Industry. The incredible journey of a housewife thrown into the role of CEO after the untimely death of her husband who owned the Baldwin Ice Cream Company. Rather than sell the company or turn its leadership over an outsider, Jolyn Robichaux decided to manage the company, something unheard of in the 70s and beat the odds and her doubters taking it from receivership to a multimillion-dollar business.

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Book Information

Publisher: Independently Published
Publish Date: 07/28/2019
Pages: 154
ISBN-13: 9781798079614
ISBN-10: 1798079615
Language: English

Full Description

An Unlikely CEO tells the story of the first African American female CEO in the Dairy Industry. The incredible journey of a housewife thrown into the role of CEO after the untimely death of her husband who owned the Baldwin Ice Cream Company. Rather than sell the company or turn its leadership over an outsider, Jolyn Robichaux decided to manage the company, something unheard of in the 70s and beat the odds and her doubters taking it from receivership to a multimillion-dollar business. The book takes us on her journey covering over 60 years of African American history ranging from the 20s to the 90s. Her struggles with racism and being a female in a male dominated industry.

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