{"product_id":"advertisers-anonymous-ron-huey-9781971718064","title":"Advertisers Anonymous: 12 Steps to Creative Salvation","description":"\u003cp\u003e\u003cstrong\u003eThere are no shortcuts to advertising wisdom, but there is a fast lane. \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eRon Huey spent 30+ years in the creative trenches at some of the nation's top creative shops before launching his own award-winning agency. These 12 steps are more than theory; they're lived experience from someone who's been in the room, on the hook, and shows up believing great creative ideas matter.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003eAdvertisers Anonymous\u003c\/em\u003e explores twelve character traits that separate creatives who thrive from those who flame out: \u003c\/strong\u003e Perseverance. Diligence. Ambition. Trust. Humility. Perspective. Honesty. Initiative. Discipline. Ingenuity. Gratitude. Acceptance.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eRon delivers over 100 bite-sized insights into creating work that stands out, wrangling clients, charting your career path, and knowing when and how to fight for an idea. What worked, what didn't, and why - short lessons for thick skin and long careers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\"Advertising has a way of testing your faith. Ron Huey's \u003cem\u003eAdvertisers Anonymous \u003c\/em\u003ereminds us why we fell in love with the work in the first place and how to survive it with our integrity, humor, and curiosity intact.\" -\u003cem\u003eDiane Cook-Tench, Founder, VCU Brandcenter, Hall of Fame Educator\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhether you've been in the business for 10 days or 10 years, this is a career accelerator if there ever was one.\u003c\/p\u003e","brand":"Ripples Media LLC","offers":[{"title":"Default Title","offer_id":50355910082753,"sku":"9781971718064","price":22.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0781\/5512\/0833\/files\/9781971718064.jpg?v=1782396017","url":"https:\/\/www.porchlightbooks.com\/products\/advertisers-anonymous-ron-huey-9781971718064","provider":"Porchlight Book Company","version":"1.0","type":"link"}