The First Management Classic of the New Millennium. A bold experiment is taking place these days, as leading-edge companies turn upside down the management paradigm that has dominated corporate thinking for more than one hundred years. Southwest Airlines is perhaps the most visible practitioner, soaring through economic downturns while its competitors slash their budgets and order massive layoffs, but you can find other pioneers of the new approach in almost every industry and market niche.
Published: Wednesday, April 17, 2024
Published by: Broadway Business
Available in: Paperback (9780385505093)