Named a Top 10 Business Strategy Book of 2018 by Inc. magazine In his pioneering book Seizing the White Space , Mark W. Johnson argued that business model innovation is the most proven path to transformational growth. Since then, Uber, Airbnb, and other startups have disrupted whole industries; incumbents such as Blockbuster, Sears, Toys "R" Us, and BlackBerry have fallen by the wayside; and digital transformation has become one of the business world's hottest (and least understood) slogans.
Published: Tuesday, July 10, 2018
Published by: Harvard Business Review Press
Available in: Hardcover (9781633696464)