The New Way to Get Noticed The giant brands that once dominated the media landscape--Oprah, the New York Times , NPR, CNN--have seen their monopoly on public attention smashed by the Internet and now find themselves competing with individuals and brands in a sea of micromedia: websites, social media, blogs, podcasts, and more.
Published: Sunday, December 25, 2022
Published by: Berrett-Koehler Publishers
Available in: Paperback (9781626565807)