News & Opinion

Marcus Buckingham Webinar

November 18, 2009

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Marcus Buckingham's latest book, Find Your Strongest Life, focuses on helping women find their inner-strength, purpose, and fulfillment in life. To further the discussion, Buckingham will be featured in an upcoming webinar, co-hosted by Thomas Nelson Publishing and 800ceoread. Details on registering can be found here.

Marcus Buckingham's latest book, Find Your Strongest Life, focuses on helping women find their inner-strength, purpose, and fulfillment in life. To further the discussion, Buckingham will be featured in an upcoming webinar, co-hosted by Thomas Nelson Publishing and 800ceoread. Details on registering can be found here. For insight into Buckingham's message, here's a Q&A sample from a recent interview with him: Q: What stops most women from making change for the better in their lives and work? Marcus Buckingham: I think what stops many women initially is that they are so close to themselves that they are not aware of their uniqueness, and they don't really know what strengthens them, so they don't know where to begin to make change. It's hard to take action when you're not sure of what you're trying to move toward. It's hard to cradle something, if you don't know what to catch. The Strong Life Test is designed to provide that bit of distance to show you that you aren't the same as somebody else; you don't have to be the same sort of employee, wife, or mother as everyone else. The second reason is fear of what you don't possess and how that might hurt you. Around the world, as compared to men, women are harder on themselves and spend more time thinking about ways to fix themselves. When asked, "What will help you more in life, building your strengths or fixing your weaknesses," 72% of women say fixing their weakness, compared to 52% of men. Women will not say, "I will celebrate the best of me and what invigorates me," they will say, "The skills I don't possess might hurt me and I need to work on them." I think that's a dangerous way to live, because counter-intuitively, the more you think about what's wrong, the more the trajectory of your life moves toward what's wrong. If you're thinking about what's problematic in your marriage, the more those elements gain detail and vividness, and your marriage comes in your own mind to be defined by what's wrong rather than what's right with it. It's noble to want to fix it, but attention amplifies each moment, and women need to realize that if they want change in their lives, they need to focus on the things in life that are really working for them and build from those. For more, click here for the book and webinar package.

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