Privacy Policy

Porchlight Book Company Privacy Policy

Effective Date: August 20, 2019

Porchlight Book Company (hereinafter “PBC,” “we,” “us,” or “our”) values your privacy and the privacy of all users of this website (this “Website” or “our Website”). As such, we have adopted this Website Privacy Policy (this “Policy”). This Policy relates only to personal information that PBC collects online through this website. It does not relate to any offline data collection, or collection through other means.

AMENDMENTS - We may modify or amend this Policy at any time, and all changes will be effective immediately upon their posting on this Website. If we make a material change to our privacy policy, we will notify you of that change via e-mail, if we have your e-mail address on file. We recommend that you visit this page often to ensure you stay aware of our privacy terms.


NOTICE OF INFORMATION COLLECTED AND DISCLOSED - This Policy tells you, among other things, what information we gather from you through our Website, how we may use or disclose that information, and our efforts to protect it. Please read this Policy carefully and feel free to contact us via the methods described in the “Contact Us” Section, below, if you have any questions or complaints regarding its contents.

Upon visiting the Website, users will be prompted to create an account. In order to create an account users must enter their e-mail addresses and their names. We will also automatically collect the domain name and IP address of visitors.

Users who create accounts may purchase items on the Website. In order to purchase items, users will be prompted to submit their name, billing address, ship-to address, phone number, and credit card payment information.

We also collect aggregate information, which does not specifically identify you. We may use and share for any purpose aggregated information that does not uniquely identify you.

We use the personal information you voluntarily provide to PBC to fulfill the reasons you provided it, to register you as a user of the Website, to administer the Website and monitor usage and traffic levels, to improve the Website and the services, and for any other legal purpose. We may also use the information you provide to contact you directly regarding services, products or information that we believe may be of interest to you, or to inquire about ways to improve the Website or services. If we operate a custom checkout for a publisher, author, or company (i.e., if we white-label a page on the Website), we may share your order information with them, including your name, address, email, and what you ordered, to allow them to understand their audience. We may also share similar information with publishers and authors if they have specifically referred you to our Website for similar purposes. We do not share your credit card payment information with any third party, except to process your payment as described below.

Except as disclosed in this Policy, we will not sell, rent or disclose your information to non-affiliated organizations for their own marketing or commercial purposes. From time to time, we may also disclose information to fulfill certain legal and regulatory requirements or if we believe, in good faith, that such disclosure is legally required or necessary to protect our rights, others’ rights or to prevent harm. If you make a purchase on the Website, your information will be shared with our outside payment processor and any logistics providers used to deliver the products or services to you.

ANALYTICS - Like many websites, we use a third party service provider, e.g., Google Analytics, to collect information about your use of our website. We track data about traffic to our website and your visit to and experience on our website, which we use to improve our website structure and content. These analytics services use cookies and other tracking mechanisms to obtain such information.

COOKIES - A cookie is a small data file that certain websites write to your computer’s hard drive when you visit those sites. A cookie file can contain information such as a user ID that a website uses to track the pages you have visited. We and third parties do use session cookies, which expire when you close your browser, to collect information for the operation of the Website and for marketing purposes. We also use persistent cookies to assist us in providing the Website and related services to you.

CHOICE/OPTING OUT - You may contact us using the methods described in the “Contact Us” Section, below, to discuss our use of your information, and to request that we restrict our use of your information.

You may exercise your choice to “opt-out” of providing personal information to us in many ways. When selecting certain services or features of the Website, you can choose whether to share personal information with respect to the particular service or feature. If you receive communications from us that you do not want to receive, you can opt-out from receiving these communications by deleting your registration profile from our database, as described below in the “Access” Section, or specifically telling us to stop sending them to you. You may also “opt-out” entirely from providing personal information to us by not providing information or registering on the Website. You may also choose at a later date to have your name removed from our database by contacting us.

Please keep in mind that if you choose not to register or provide certain information, some or most of the sections of the Website will not be available for your use.

Finally, we may disclose your personal information to our service providers or others acting on our behalf, so that we may provide you the services or products you ordered on the Website.

ACCESS - You can access your information by logging into your account on the Website. Once there, you can modify, correct, amend or delete your information. Ordinarily, we will not restrict access to your information except in rare cases where we reasonably believe that the rights of persons other than yourself would be violated.

SECURITY - This Website has security measures in place that are designed to protect against the loss, misuse and alteration of the information under our control. Regardless of the precautions taken by you or by us, “perfect security” does not exist on the Internet. We cannot ensure or warrant the ultimate security of any information you transmit.

Your account is password-protected and only those who log on with your password can access your account. However, please remember that you play a valuable part in security as well. You are responsible for protecting your password, and for selecting a secure, unique, complex password. For your security, after you have finished using the Website, you should log off and exit your browser to ensure your session with PBC ends.

DATA INTEGRITY - We seek to ensure that your information is reliable for the use you intend, and that it is accurate, complete, and current. To assist us in ensuring that your information is relevant on an ongoing basis for its intended purposes, we encourage you to update your information on the Website as frequently as is necessary. This can be done by logging into your account. After your account information is displayed you can submit your modifications to us. We may also periodically send you a notice asking you to visit the Website and update your information.

CHILDREN’S PRIVACY - PBC is concerned about the safety of children and their use of the Internet. This Website is not directed at children under the age of 13 and does not knowingly collect personal data from children under the age of 13. If we receive actual knowledge that we have received such personal information without the required verifiable parental consent, we will delete the information from our database as soon as we practically can.

LINKING TO OTHER WEB SITES - Please remember that when you click a link to go from this Website to another website, our Policy is no longer in effect. Your browsing and interaction on any other website, including sites that have a link on this Website, are subject to the terms, conditions and policies of that site. We encourage you to read the privacy policy, terms of use, and any other policies of any site that you visit.

CHANGES IN OWNERSHIP - In the event that ownership of PBC was to change as a result of a merger, acquisition, sale or transfer to another company, your personal information may be disclosed or transferred during or upon the consummation of such a transaction.

DO NOT TRACK – This Website does not respond to “do not track” signals. All traffic is treated equally and processed the same. If you desire to have your browsing be more private, we suggest that you use your web browser’s private or incognito function (or similar options from other web browsers).


To contact us about this Policy, or for any other questions or comments, please reach out to us as described below:

  • Via Telephone: 1-800-236-7323
  • Via Mail: Porchlight Book Company

      Attn: Privacy

      544 South 1st Street

      Milwaukee, WI

  • Via email:


We have updated our privacy policy. Click here to read our full policy.