Aralis Mejia, a first-gen Latina, seamlessly blends her cultural roots with a thriving career in marketing, strategy, and events. Currently, as the Head of Marketing at Tragos Game, she leads impactful campaigns and charts strategic roadmaps. In 2023, Aralis ventured into entrepreneurship, founding Silara Marketing--a dynamic firm specializing in bridging the gap between digital and traditional marketing for hospitality, entertainment, and lifestyle brands. With her strategic acumen, Aralis not only plays a pivotal role in Tragos' success but also guides clients in creating comprehensive marketing initiatives, ensuring a seamless integration of modern and traditional approaches in the ever-evolving landscape. Her journey reflects a fusion of cultural heritage and professional excellence, leaving a lasting mark in both corporate and entrepreneurial spheres.