Pam Roy, a writer, philanthropist, and filmmaker, and Moira Hummel, an attorney, a mentor, and a charitable board member, were inspired by Dr. Viktor E. Frankl's meaning-oriented philosophy and its potential to transform lives. Together, they cofounded the Viktor E. Frankl Institute of America with Dr. Frankl's grandson, Alexander Vesely-Frankl, a filmmaker and licensed psychotherapist specializing in logotherapy.