According to Peabody, entrepreneurship is something one is either born with, or never has; it can't be taught in school. Yet, those that have it might need some guidance, which he provides in an enlightening way, by someone who's actually done what he describes.
Bo Peabody's book, Lucky or Smart?
is one of the books in the "Takeaways" section of Jack and Todd's book The 100 Best Business Books of All Time
This podcast features Todd Sattersten talking to Bo Peabody about his experiences and ideas on how entrepreneurs can truly excel in today's marketplace.