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Why do you read business books?

800-CEO-READ

August 14, 2009

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"Some people read business books looking for confirmation. I read them in search of disquiet. Confirmation is cheap, easy and ineffective.

"Some people read business books looking for confirmation. I read them in search of disquiet. Confirmation is cheap, easy and ineffective. Restlessness and the scientific method, on the other hand, create a culture of testing and inquiry that can't help but push you forward."
-Seth Godin, The Scientific Method Thanks to @jaysingh for the tweet that reminded me to post this question and answer. So, why do you read business books?

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