ChangeThis

ChangeThis is our weekly series of essays, extended book excerpts, and original articles from authors, experts, and leaders.

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"Wikipedia defines the term comfort zone as "a behavioral state within which a person operates in an anxiety-neutral condition, using a limited set of behaviors to deliver a steady level of performance, usually without a sense of risk." This does not sound like a recipe for success, especially in a rapidly changing and uber-competitive world. There was a time when the only types of people who took risks and voluntarily stepped out of their comfort zone were the high rollers who could afford to take a chance. Now, none of us can afford to NOT take risks. In business, you are asked to get out of your comfort zone time and time again. In today's rapidly changing, tech-inundated world, getting out of your comfort zone has become a mandate for success."
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