Excerpts RSS
Like great fiction, good advertising tells a story. It creates an alternate reality we want to enter. So when an ad man like James P.
Continue reading
You hear people (especially politicians and television's talking heads) talk about America's "entrepreneurial spirit" all of the time. But, no matter how often we hear it, it never sounds like a cliché; it always rings true. .
Continue reading
In a sidebar from his new book, The Upside of Irrationality, Dan Ariely has a piece called "Blogging for Treats. "
"Now think about blogging. The number of blogs out there is astounding, and it seems that almost everyone has a blog or is thinking about starting one.
Continue reading
Mojo - Some people don't take this stuff seriously, but it's a big deal. It sounds mystical and fluffy, but it isn't. It's real.
Continue reading
5 Strategies for Investing Properly, Cautiously, and Intelligently in This Bear Market
By Stephen T. McClellan
This is a perilous period in the stock market; a deceptive bear market that disguises its downward drift. Beware of misleading Wall Street doubletalk, as it tempts investors into this dangerous bear market.
Continue reading
