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As I prepare to write a baccalaureate speech for a local high school, I've been thinking a lot about how to communicate an inspiring message to a large group of individuals. After all, everyone is different, and at a ceremony like this, everyone is about to start their own path in a big way. How can I cover what each person needs in a way that will speak to them personally?
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Nolan Bushnell and Gene Stone's new book, Finding the Next Steve Jobs: How to Find, Hire, Keep and Nurture Creative Talent tackles a daunting quest, but then again, Bushnell's not an ordinary guy himself. Having started both Atari Games and Chuck E. Cheese, Bushnell knows creativity, innovation, user experience (and fun!
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Time Ain’t Money: Stop Punching the Industrial Age Clock, and Start Embracing the Digital Now by Douglas Rushkoff
“Living in the digital media environment changes a whole lot more than the technologies through which we do business. It has changed our relationship to time—and this is having profound effects on our businesses, our economy, and our customers. ”
How to Boost Your Bottom Line.
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We've all experienced it. Maybe it was one of your professors from college who inspired you to get up before noon and actually attend her class every week. Maybe it was that actor, in that film, not the main star, but the other guy.
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Lee Cockerell's new book, The Customer Rules, is a modest-looking volume of 39 'rules' for providing outstanding customer service. Despite the book's apparent simplicity, The Customer Rules offers readers essential advice ranging from the general—be nice—to the specific—never ever argue with a customer. While reading this book, I often found myself thinking, "Of course; this is a fundamental rule.
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