Illuminate Ignite Change Through Speeches, Stories, Ceremonies, and Symbols

Illuminate: Ignite Change Through Speeches, Stories, Ceremonies, and Symbols

By Nancy Duarte and Patti Sanchez

"THE PEOPLE WHO ARE CRAZY ENOUGH TO THINK THEY CAN CHANGE THE WORLD ARE THE ONES WHO DO. " With these words, Apple Inc. , and its leader, Steve Jobs, catalyzed a movement. Whenever Jobs took the stage to talk about new Apple products, the whole world seemed to stop and listen. That's because Jobs was offering a vision of the future.

READ FULL DESCRIPTION

Quantity Price Discount
List Price $34.00  
1 - 24 $28.90 15%
25 - 99 $21.08 38%
100 - 249 $20.40 40%
250 - 499 $19.72 42%
500 + $19.38 43%

Quick Quote

Lorem ipsum dolor sit amet, consectetur adipisicing elit

Non-returnable discount pricing

$34.00


Book Information

Publisher: Portfolio
Publish Date: 02/16/2016
Pages: 336
ISBN-13: 9781101980163
ISBN-10: 1101980168
Language: Eng

What We're Saying

February 18, 2016

Nancy Duarte & Patti Sanchez have written a beautiful—in so many ways—book on change, and what it takes to bring it into your organization and the world. READ FULL DESCRIPTION

Full Description

"THE PEOPLE WHO ARE CRAZY ENOUGH TO THINK THEY CAN CHANGE THE WORLD ARE THE ONES WHO DO." With these words, Apple Inc., and its leader, Steve Jobs, catalyzed a movement. Whenever Jobs took the stage to talk about new Apple products, the whole world seemed to stop and listen. That's because Jobs was offering a vision of the future. He wanted you to feel what the world might someday be like, and trust him to take you there. As a leader, you have the same potential to not only anticipate the future and invent creative initiatives, but to also inspire those around you to support and execute your vision.
In Illuminate, acclaimed author Nancy Duarte and communications expert Patti Sanchez equip you with the same communication tools that great leaders like Jobs, Howard Schultz, and Dr. Martin Luther King Jr. used to move people. Duarte and Sanchez lay out a plan to help you lead people through the five stages of transformation using speeches, stories, ceremonies, and symbols. This visual and accessible communication guidebook will show you how Apple, Starbucks, IBM, charity: water, and others have mobilized people to embrace bold changes.To envision the future is one thing, getting others to go there with you is another. By harnessing the power of persuasive communication you, too, can turn your idea into a movement.

About the Authors

Nancy Duarte is a communications expert and the CEO of Duarte, Inc., the largest design firm in Silicon Valley. She is the author of Resonate: Present Visual Stories that Transform Audiences, Slide: ology: The Art and Science of Creating Great Presentations, and HBR Guide to Persuasive Presentations. S

Learn More


NANCY DUARTE is a communications expert and the CEO of Duarte, Inc., the largest design firm in Silicon Valley. She is the author of Resonate: Present Visual Stories that Transform Audiences, Slide: ology: The Art and Science of Creating Great Presentations, and HBR Guide to Persuasive Presentations. S

Learn More

We have updated our privacy policy. Click here to read our full policy.