News & Opinion

Women's History Month: Niche Book Bar

Jasmine Gonzalez

March 24, 2023


Porchlight Book Company is proud to be a woman-owned company. Here in Milwaukee, we’re also lucky to be in company with other woman-owned bookstores. In honor of Women’s History Month, we’re proud to highlight these community change-makers.

Niche Book Bar
Pop up shop based in Milwaukee, WI
Opening soon at 1937 N Doctor M.L.K. Jr Dr, Milwaukee, WI 53212

With a mission to connect readers with a wider variety of Black literature, Cetonia Weston-Roy fashioned a cargo bicycle stocked with books by Black authors and began pulling her mobile bookstore around Milwaukee during the summer of 2020. With a brick-and-mortar bookstore currently in the works, Niche Book Bar continues to pop up at community events and at neighborhood hubs like the Sherman Phoenix Marketplace and Honeybee Sage Wellness Cafe.


How did your bookselling journey begin?

I was prompted by the thought of what a job that I would enjoy coming to everyday looked like.


What are your favorite aspects of being a bookseller?

My favorite aspects are curating the books, getting them in the mail and just looking at their beautiful covers. Sometimes I have to read them first.


What is something you wish the public knew about the bookselling profession?

I wish the public knew that taking our book recommendations and then buying from Amazon isn't helpful. That bookstores are lifelines to their communities!


What’s one book you’d like to recommend to readers right now?

I'm loving The City We Became by N.K Jemisin.

Photo courtesy of Niche Book Bar.


Support Niche Book Bar by shopping on their website. You can also choose Niche Book Bar as your designated bookshop on and

About Jasmine Gonzalez

Jasmine Gonzalez has been a part of the Porchlight marketing and editorial team since 2022. The youngest daughter of a high school history teacher and a local business leader, one of her earliest memories involves toddling over to the living room bookshelf and reading aloud all of the titles on the book spines. She’s been voraciously reading and writing in English and Spanish ever since. Outside of work, you can find her cooking intricate recipes, playing video games on vintage consoles, and fulfilling her role as the very cool aunt that gives books and Rolling Stones vinyls as gifts. Yes, she would like to befriend your dog.

Learn More

We have updated our privacy policy. Click here to read our full policy.