Book Reviews RSS
Since Kate, Todd and Jack are out of the office today, I am going to be sneaky and ask a non-business-book related question.
What are you reading this summer?
And what would you say when recommending it?
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There's a new excerpt up on the Excerpts blog. It is taken from Chapter 4 of The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes.
"As we've already established, it's harder than ever to get in front of a potential buyer, so when you finally get your company in front of that buyer, you need to maximize what you can accomplish in that moment.
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Dov Seidman, who we mentioned earlier in the week, was the focus of Thomas Friedman's New York Times column today.
You need to subscribe to the New York Times online to view the article (a trial version is available), so those who have a subscription or want to get one can access the column here:
The Whole World is Watching
Here's a brief excerpt:
When everyone has a blog, a MySpace page or Facebook entry, everyone is a publisher. When everyone has a cellphone with a camera in it, everyone is a paparazzo.
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Stand Back, the Karma Queens, Geek Gods and Innerpreneurs are A'Comin' By Andrea Learned
If you enjoy tapping your inner sociologist and anthropologist, the new book by Ron Rentel, Karma Queens, Geek Gods and Innerpreneurs, will be right up your alley. Within its pages, you will likely find bits and pieces of yourself, making it all the more fun (or scary) to read. Perhaps even more intriguing still, you'll also see many of your friends and colleagues in the nine "C-Types" Rentel explores.
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The new selection on our Excerpts blog is from the Preface of Be the Elephant: Build a Bigger, Better Business by Steve Kaplan. He helps readers understand the exact nature of their business by showing how to define objectives, identify risks, and get the operation on solid footing.
Be the Elephant is the second book in a series aimed at helping solve the real issues faced by business owners, professionals, sales professionals, managers--anyone charged with growing any part of a business.
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