"Donna Cutting writes with passion about innovative ways service providers give a world-class experience to their customers. Put the ideas in this book into action and you'll fascinate your customers with red carpet service." --Sally Hogshead, author of Fascinate

501 Ways to Roll Out the Red Carpet for Your Customers is power-packed with proven, ready-to-implement action ideas to enhance your customers' experience. You'll find examples from a variety of fields, from healthcare, banking, and entertainment to small business, retail, and entrepreneurial ventures.

501 Ways to Roll Out the Red Carpet for Your Customers will give you helpful tips to:

• Make "red-carpet service" a first and lasting impression
• Get your team "red-carpet ready"
• Inspire positive word-of-mouth by delivering wow
• Handle service recovery with style
• Employ creative marketing ideas and social media savvy

Using the plethora of tips, tricks, and techniques in this book you don't have to reinvent the customer-service wheel--just roll out the red carpet!