All Business Is Personal: One Medical's Human-Centered, Technology-Powered Approach to Customer Engagement

An exclusive look at the groundbreaking practices at Amazon's One Medical, revealing the key strategies that have made it a revolutionary force in healthcare and an inspiration for all industries.

What if every business owner or manager could combine cutting-edge technology with the warmth of personal connection to keep customers coming back and sending their friends and family?

Drawing lessons from the industry-leading business practices at One Medical, a brand transforming customer interactions, All Business Is Personal gives readers tools to leverage the powerful benefits of rapidly improving technology and uniquely human relationship-building skills to ensure they attract and retain team members and customers.

In this book, readers will learn:

How to increase the value provided to your colleagues, customers, and business partners Examples of how to make your customer experiences easier, more accessible, and memorable An iterative process for thoughtfully designing your customer experiences The importance of growing your people first to develop a sustainable and high-performing organization

All Business Is Personal is your road map for blending people and technology to elevate employee and customer experiences, drive repeat business, garner word-of-mouth referrals, and ensure sustainable organic growth.