Erika Ayers Badan was the CEO of Barstool Sports, one of the most influential sports, lifestyle and entertainment media brands on the internet. From 2016 to 2024, Ayers Badan led the company from a regional blog with 12 employees to a national powerhouse with over 300 employees. She has been named one of Forbes' Most Powerful Women in the
U.S. in Sports. Prior to joining Barstool Sports, Ayers Badan held leading roles at Microsoft, AOL, Demand Media, and Yahoo. She lives in Connecticut.
