Robert W. Bly is a freelance copywriter specializing in direct marketing. McGraw-Hill calls Bob Bly America's top copywriter and he was voted Copywriter of the Year by AWAI. Bly is the author of more than 75 books. His articles have appeared in many publications, including Target Marketing, The Writer, Cosmopolitan, and Amtrak Express. His online newsletter, The Direct Response Letter, has more than 50,000 subscribers. Bly lives in River Vale, New Jersey, with his wife and two children. He can be found online at www.bly.com.
