"We all have passions. Some of us have been fortunate enough to pursue our passions as our professions. Most of us have not. [...] But all too often those who are passionate about their work are frustrated with their employers and bosses. They are not satisfied. Far from it. They want to do more, but they feel held back. This manifesto is for them—the "passionate creatives" of the world. Together passionate creatives have more power than they realize. But that power comes from a surprising place."