New Releases

The Only Sales Guide You'll Ever Need

October 13, 2016


Anthony Iannarino, the man behind the wildly popular Sales Blog, has now written "The Only Sales Guide You'll Ever Need."

Why is it that a small number of salespeople are hugely successful, while the rest struggle to win deals? It’s because, contrary to popular belief, sales success is not situational. It's not about the market, the product, the company, or the competition; it’s all up to the individual. A seller’s ability to manage themselves and exert self-discipline can make or break any deal.

In The Only Sales Guide You'll Ever Need, 80s hair rocker-turned-accidental sales expert Anthony Iannarino argues that the key to the sales equation is three simple things: a mind-set, a skill set, and a tool kit. His new book draws on Anthony’s 25+ years in the industry, his site The Sales Blog, which launched in 2009 and now gets over 50,000 monthly hits, and countless interview with sales leaders to provide useful, tested material for finding and honing all three.

This is not your average sales book. Rather than bogging you down with methodologies or digging deep into expansive data from a global consulting firm, The Only Sales Guide You'll Ever Need is an all-in-one handbook for establishing the mind and skill sets needed for success at all levels—from managers to rookies. You’ll discover how to:

  • Be a better storyteller and make yourself more memorable to a contact
  • Use honest, natural language when pitching to have a more relatable conversation
  • Maintain a strong sense of optimism to create a positive vision for yourself and others
  • Establish and keep up an indomitable spirit that will differentiate you from your competitors

Whether you sell to big companies, small companies, or individual consumers, The Only Sales Guide You'll Ever Need will provide you with the wisdom, strategies, and tips that will help to not only create sales opportunities, but also win more of them.


Anthony Iannarino is an international speaker, author, and sales leader. His acclaimed blog draws an average of 50,000 readers every month. He leads a high-performing sales team, speaks to sales organizations nationwide, and teaches part time at Capital University’s School of Management and Leadership.

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