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Built on Values: Creating an Enviable Culture That Outperforms the Competition

Ann Rhoades

"Build on values to create a high-performing corporate culture Based on Ann Rhoades' years of experience with JetBlue, Southwest, and other companies known for their trailblazing corporate cultures, Built on Values reveals exactly how leaders can create winning environments that allow them to thrive. Companies that create or improve values-based cultures can become higher performers, both in customer and employee satisfaction and financial return. Features dynamic examples from Rhoades' work with JetBlue, Southwest, Disney,, Loma Linda University Hospitals, Doubletree Hotels, Juniper Networks, P.F. Chang's China Bistros and more Shows leaders how to develop a unique Values Blueprint that is tailored to their organizations and goals Clearly maps out how to hire, fire, and reward according to values--the keys to finding and retaining top talent Built on Values presents a clear and proven method to generate positive corporate culture change and ultimately increase any companies) bottom line."--

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Book Information

Publisher: Jossey-Bass
Publish Date: 01/18/2011
Pages: 229
ISBN-13: 9780470901922
ISBN-10: 0470901926
Language: English

What We're Saying

December 22, 2011

Over the course of this week, we will be introducing, by category, the candidates for the 2011 800-CEO-READ Business Book Awards. Even though only one of the candidates can win the big prize, good business books deserve an audience, and perhaps one on this list will be the winning book. . READ FULL DESCRIPTION

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Most leaders know that a winning, engaged culture is the key to attracting top talent--and customers. Yet, it remains elusive how exactly to create this ideal workplace --one where everyone from the front lines to the board room knows the company's values and feels comfortable and empowered to act on them.

Based on Ann Rhoades' years of experience with JetBlue, Southwest, and other companies known for their trailblazing corporate cultures, Built on Values reveals exactly how leaders can create winning environments that allow their employees and their companies to thrive. Companies that create or improve values-based cultures can become higher performers, both in customer and employee satisfaction and financial return, as proven by Rhoades' work with JetBlue, Southwest Airlines, Disney, Loma Linda University Hospitals, Doubletree Hotels, Juniper Networks, and P.F. Chang's China Bistros.

Built on Values provides a clear blueprint for how to accomplish culture change, showing:

  • How to exceed the expectations of employees and customers
  • How to develop a Values Blueprint tailored to your organization's goals and put it into action
  • Why it's essential to hire, fire, and reward people based on values alone, and
  • How to establish a discipline for sustaining a values-centric culture

Built on Values helps companies get on the pathway to greatness by showing the exact steps for either curing an ailing company culture or creating a new one from scratch.

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