Built on Values: Creating an Enviable Culture That Outperforms the Competition
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What We're Saying
Over the course of this week, we will be introducing, by category, the candidates for the 2011 800-CEO-READ Business Book Awards. Even though only one of the candidates can win the big prize, good business books deserve an audience, and perhaps one on this list will be the winning book. . READ FULL DESCRIPTION
Based on Ann Rhoades' years of experience with JetBlue, Southwest, and other companies known for their trailblazing corporate cultures, Built on Values reveals exactly how leaders can create winning environments that allow their employees and their companies to thrive. Companies that create or improve values-based cultures can become higher performers, both in customer and employee satisfaction and financial return, as proven by Rhoades' work with JetBlue, Southwest Airlines, Disney, Loma Linda University Hospitals, Doubletree Hotels, Juniper Networks, and P.F. Chang's China Bistros.
Built on Values provides a clear blueprint for how to accomplish culture change, showing:
- How to exceed the expectations of employees and customers
- How to develop a Values Blueprint tailored to your organization's goals and put it into action
- Why it's essential to hire, fire, and reward people based on values alone, and
- How to establish a discipline for sustaining a values-centric culture
Built on Values helps companies get on the pathway to greatness by showing the exact steps for either curing an ailing company culture or creating a new one from scratch.