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Create the Future: Tactics for Disruptive Thinking

Jeremy Gutsche

Create Real Innovation and Change We've reached a point in time when everyone wants innovation, but most people don't know how to actually attain it.

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Book Information

Publisher: Fast Company Press.
Publish Date: 03/10/2020
Pages: 360
ISBN-13: 9781732439146
ISBN-10: 1732439141
Language: English

What We're Saying

March 09, 2020

What potential is so close within your grasp? What are you actually capable of? For you, that might relate to a new product, service, investment, career path or just a different way of doing something... but the question is: will you reach your next level, and what if you could reach it sooner? READ FULL DESCRIPTION

April 01, 2020

The Subtlety of Opportunity

By Jeremy Gutsche

"When people miss an opportunity in their own industry, it’s not because they were blind to new ideas. Typically, smart people miss out because new ideas seem awkward and different. To find your breakthrough, you need to better spot the subtle clues that hint toward great ideas." READ FULL DESCRIPTION

Full Description

Learn to Innovate and Make Real Change

In our era of disruption and possibility, there are so many great opportunities within your grasp; however, most smart and successful people miss out. Unfortunately, your capabilities are limited by the seven traps of path dependency, which cause you to repeat past decisions. These traps can limit you from seeing the potential of what could be. If you could overcome these traps, what could you accomplish? How much more successful could you be?

Create the Future teaches you how to think disruptively, providing specific steps to create real innovation and change. This book combines Jeremy's high energy, provocative thinking with tactics that have been battle-tested through thousands of his team's projects advising leading innovators like Disney, Starbucks, Amex, IBM, Adidas, Google, and NASA.

On top of all that, this is a double-sided book, paired with The Innovation Handbook, a revised edition of Jeremy's award-winning book, Exploiting Chaos.

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