The IPO Playbook: An Insider's Perspective on Taking Your Company Public and How to Do It Right
In The IPO Playbook veteran-CFO Steve Cakebread gives readers a glimpse behind the scenes from the early days of Salesforce, Pandora, and Yext, to the bell-ringing moments at the New York Stock Exchange. Steve's stories from Autodesk, Silicon Graphics, and Hewlett Packard make this book an invaluable reference guide and an enjoyable read.
| Quantity | Price | Discount |
|---|---|---|
| List Price | $29.95 | |
| 1 - 24 | $25.46 | 15% |
| 25 - 99 | $20.97 | 30% |
| 100 - 499 | $19.47 | 35% |
| 500 + | $18.87 | 37% |
Non-returnable discount pricing
$29.95
Book Information
| Publisher: | Silicon Valley Press |
|---|---|
| Publish Date: | 12/10/2020 |
| Pages: | 211 |
| ISBN-13: | 9781733959124 |
| ISBN-10: | 1733959122 |
| Language: | English |
Full Description
In The IPO Playbook veteran-CFO Steve Cakebread walks readers though the ins and outs of taking your company public, from how to make the decision to do an IPO, to timing, preparation and execution, including building the right internal team and how to select external partners. Readers get a glimpse behind the scenes from the early, embryonic days of Salesforce, Pandora and Yext, to the bell-ringing moments at the New York Stock Exchange, and the post-IPO years. Steve's stories, from creating three successful IPOs, and his earlier career at Autodesk, Silicon Graphics and Hewlett Packard, make The IPO Playbook an invaluable reference guide and an enjoyable read.