Permission Marketing: Turning Strangers Into Friends, and Friends Into Customers
Seth Godin takes the concept of one-to-one marketing to the next level in this exciting introduction to "permission marketing" -- a dynamic new technique that encourages consumers to seek out information and allows businesses to direct their efforts in the most efficient and effective way.
| Quantity | Price | Discount |
|---|---|---|
| List Price | $13.00 |
Non-returnable discount pricing
$13.00
Book Information
| Publisher: | Touchstone Books |
|---|---|
| Publish Date: | 04/20/2000 |
| Pages: | 256 |
| ISBN-13: | 9780684865539 |
| ISBN-10: | 068486553X |
| Language: | English |
Full Description
Seth Godin takes the concept of one-to-one marketing to the next level in this exciting introduction to "permission marketing" -- a dynamic new technique that encourages consumers to seek out information and allows businesses to direct their efforts in the most efficient and effective way.
