Quick Start Guide to Online Selling Sell Your Product on eBay, Amazon, and Other Online Marketplaces

A Quick Start Guide to Online Selling: Sell Your Product on eBay, Amazon, and Other Online Marketplaces

By Cresta Norris

In this book, Norris explains the fundamentals of online selling, the advantages of doing so, what to consider when creating an online shop, and the pitfalls to avoid.

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Book Information

Publisher: Kogan Page
Publish Date: 11/15/2010
Pages: 126
ISBN-13: 9780749461591
ISBN-10: 0749461594
Language: English

Full Description

Anyone with access to a broadband connection can make money online. Unlike "brick and mortar" business, the online world has low entry costs. Selling products and services online can have major advantages for businesses, leading to increased profitability and lower costs. In this book, new media marketing specialist Cresta Norris explains the fundamentals of online selling, the advantages of doing so, what to consider when creating an online shop, and the pitfalls to avoid. She explains online payments, creating an online shop, search engine optimization, pay-per-click advertising, distance selling, online trading, fulfilling customer orders, and planning for e-commerce. She also includes an array of international case studies.

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