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User Experience Design: A Practical Playbook to Fuel Business Growth

Satyam Kantamneni

For the past three years, LinkedIn has listed User Experience design (UX) as a top 15 in-demand career. Unfortunately, many practitioners entering this profession are self-taught and lack the guidance needed to advance professionally.

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Book Information

Publisher: Wiley.
Publish Date: 04/05/2022
Pages: 0
ISBN-13: 9781119829201
ISBN-10: 1119829208
Language: English

Full Description

For the past three years, LinkedIn has listed User Experience design (UX) as a top 15 in-demand career. Unfortunately, many practitioners entering this profession are self-taught and lack the guidance needed to advance professionally. User-Centered Design for Business Growth is the professional playbook for UX professionals. It teaches product leaders, managers, engineers, and designers that design is a business driver, and how to design customer-centered tech products that customers love. The book explains the mindset UX professionals need to combine core principles of design, business, and customer focus in their product development work. Written by the co-founder of UXReactor, the fastest growing specialized UX firm in the US, this book dozens of practical UX tools that have been proven and perfected, enabling readers to differentiate themselves from their peers from the get-go.

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