An essential guide for leaders who want to use social media to be "open" while maintaining control "Be Open, Be Transparent, Be Authentic" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control.
Published: Sunday, May 5, 2024
Published by: Jossey-Bass
Available in: Hardcover (9780470597262)