Since it was first published, Retail in Detail has helped tens of thousands of retail business owners successfully start and run their businesses. It has established a reputation as a no-nonsense, down-to-earth guide for small retailers. This fifth edition has been fully updated for today's rapidly changing retail environment, with specific tips on using the Internet for marketing and two-way communication with customers.
Published: Friday, December 30, 2022
Published by: Entrepreneur Press
Available in: Paperback (9781599185118)