"Bestselling author and renowned futurist Bob Johansen combines with business innovation guru Karl Ronn to produce a visionary book on the biggest innovation opportunity in history: giving away what you have to learn how to make money in new ways. They call it the reciprocity advantage"--
Published: Monday, September 15, 2014
Published by: Berrett-Koehler Publishers
Available in: Hardcover (9781626561069)