Richard is a the CEO and co-founder of Boston-based user experience agency Fresh Tilled Soil. He started his tech career with MultiChoice, Africa's largest broadcast communication and Internet company. He then left MultiChoice to become co-founder of Acceleration, an international adtech business headquartered in London (now owned by advertising giant WPP). Under Richard's leadership Fresh Tilled Soil has delivered digital product design and product strategy to 700+ clients around the world. Richard has published two other books, Design Sprint: A Practical Guidebook for Building Great Digital Products, which he coauthored with C. Todd Lombardo and Trace Wax and Design Leadership: How Top Design Leaders Build and Grow Successful Organizations.
