Art of the Sale: Learning from the Masters About the Business of Life

The Art of the Sale: Learning from the Masters About the Business of Life

By Philip Delves Broughton

From the author of "Ahead of the Curve," a revelatory look at successful selling. Broughton tracked down anyone who could help him understand what it took to achieve greatness in sales. He demonstrates the complex alchemy of effective selling and the power it has to overcome challenges.

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Book Information

Publisher: Penguin Books
Publish Date: 03/26/2013
Pages: 304
ISBN-13: 9780143122760
ISBN-10: 0143122762
Language: English

What We're Saying

December 12, 2012

Over the course of this week, we will be posting the shortlist selections for our 8 business book categories: General Business, Leadership, Management, Innovation/Creativity, Small Business/Entrepreneurship, Marketing/Sales, Personal Development, Finance. Then on Monday, December 17th, we'll announce the category winners, and, on Wednesday, December 19th, we'll celebrate the overall winner of the 2012 800-CEO-READ Business Book Awards! Stay tuned. READ FULL DESCRIPTION

April 13, 2012

The Art of the Sale: Learning from the Masters About the Business of Life by Philip Delves Broughton, The Penguin Press, 304 pages, $27. 95, Hardcover, April 2012, ISBN 9781594203329 Sales is complicated. No one seems to like it, whether they’re doing the selling or being sold to, yet it is one of the most common positions in the world and many sales gurus preach, “everyone is in sales. READ FULL DESCRIPTION

Full Description

From the author of Ahead of the Curve, a revelatory look at successful selling and how it can impact everything we doThe first book of its kind, The Art of the Sale is the result of a pilgrimage to learn the secrets of the world's foremost sales gurus. Bestselling author Philip Delves Broughton tracked down anyone who could help him understand what it took to achieve greatness in sales, from technology billionaires to the most successful saleswoman in Japan to a cannily observant rug merchant in Morocco. The wisdom and experience Broughton acquired, revealed in this outstanding book, demonstrates as never before the complex alchemy of effective selling and the power it has to overcome challenges we face every day.

About the Author

Philip Delves Broughton reported from more than twenty-five countries as a foreign correspondent for the Daily Telegraph (London) before getting his MBA at Harvard Business School.

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