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Coercion: Why We Listen to What "They" Say
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Why do we always listen to what "they" say. A noted media pundit gives a devastating critique of the influences behind the culture of rampant consumerism, showing how the media attempts to interfere with rational decision-making. "An essential book for anyone interested in the power of media and the mechanics of deception".
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Book Information
Publisher: | Riverhead Books |
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Publish Date: | 10/01/2000 |
Pages: | 304 |
ISBN-13: | 9781573228299 |
ISBN-10: | 157322829X |
Language: | English |
Full Description
Noted media pundit and author of Playing the Future Douglas Rushkoff gives a devastating critique of the influence techniques behind our culture of rampant consumerism. With a skilled analysis of how experts in the fields of marketing, advertising, retail atmospherics, and hand-selling attempt to take away our ability to make rational decisions, Rushkoff delivers a bracing account of media ecology today, consumerism in America, and why we buy what we buy, helping us recognize when we're being treated like consumers instead of human beings.