Company Culture for Dummies

Company Culture for Dummies

By Mike Ganino

Make a difference with company culture Organizations around the world are looking for the "secret sauce" to create strong company cultures--and this book lets you in on what you can do to share the same culture that drives places like Google, Southwest, and Wegman's to succeed. Inside, expert author on corporate culture Mike Ganino distills company culture down to the four core elements that you need to consider when making any business decision.

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Book Information

Publisher: For Dummies
Publish Date: 05/08/2018
Pages: 416
ISBN-13: 9781119457848
ISBN-10: 111945784X
Language: English

Full Description

Make a difference with company culture

Organizations around the world are looking for the "secret sauce" to create strong company cultures--and this book lets you in on what you can do to share the same culture that drives places like Google, Southwest, and Wegman's to succeed.

Inside, expert author on corporate culture Mike Ganino distills company culture down to the four core elements that you need to consider when making any business decision. Packed with real-world examples and practical approaches to help you build a culture that drives performance, increases bottom line results, and creates brands that people talk about and remember, this is the book you'll want to keep close by as you create your own unique culture.

  • Implement and manage cultural change effectively
  • Apply key principles to achieve organizational goals
  • See how new technologies influence organizations
  • Retain employees and attract new talent

With this helpful guide, you'll boost your company's culture in no time!

About the Author

Mike Ganino is retained worldwide as a keynote speaker, trainer, and consultant, helping companies create cultures that engage teams, thrill customers, and drive bottom lines.

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