Corporate Communication: Transformation of Strategy and Practice
Corporate Communication: Transformation of Strategy and Practice focuses our understanding of the foundation on which corporate communication was established and provides the context to analyze corporate communication practices from corporations' initial uses of the Internet to the contemporary fragmented media environment.
| Quantity | Price | Discount |
|---|---|---|
| List Price | $47.95 |
Non-returnable discount pricing
$47.95
Book Information
| Publisher: | Peter Lang Inc., International Academic Publi |
|---|---|
| Publish Date: | 04/01/2020 |
| Pages: | 164 |
| ISBN-13: | 9781433165634 |
| ISBN-10: | 1433165635 |
| Language: | English |
Full Description
Corporate Communication: Transformation of Strategy and Practice focuses our understanding of the foundation on which corporate communication was established and provides the context to analyze corporate communication practices from corporations' initial uses of the Internet to the contemporary fragmented media environment.
